Where does the name “Onebox” come from?
There’s been some confusion over this name, not only from newbies, but also among some experienced SEO’s and marketers. You see, Onebox results have nothing to do with the little “Box” drawn around them (imaginary or otherwise). In fact, the name isn’t from those results at all. It all goes back to the page before your results - the search page. These results come about from a single search box (one box) on the Google homepage, presenting you with options without having to search in any different manner than you’re accustomed to.